Cambridge consultancy pioneers holistic approach to tackle biotech's 'silent killer'

Alignment Cubed is tackling the 'silent killer of organisational performance' – organisational misalignment - with a method that holds huge promise for regional biotech firms.

In today's rapidly changing landscape, CEOs face an ever-increasing challenge turning their strategic aspiration into operational outcomes. Alignment Cubed's fresh approach addresses this challenge head-on, helping them to achieve alignment across all aspects of their operations.

Founded by local industry executives Majid Islam and Jonathan Pearce, Alignment Cubed was born from the belief that businesses perform at their best when their people, purpose, strategy, practices, and processes, are aligned and working harmoniously together.

Their integrated, three-phased pathway to systemic change, focusing on leadership, clarity, and execution sets them apart from traditional consulting approaches.

“Unlike others who focus on specific issues or symptoms,” says Pearce, "we take a holistic approach to position a business for success, by establishing the cohesion and foundational clarity needed to streamline their execution.”

This approach has already transformed the direction of some well-known biotech startups in the locality.

One Bedfordshire-based biotech company's CEO commented: “Their work has really helped re-shape the mindset of the whole team and develop a strong sense of ownership amongst them. We're more aligned as an organisation than we've ever been.”

Majid Islam draws an intriguing parallel between organisational and human health: “You can't just focus on diet and ignore exercise and sleep. All three are crucial for optimal health but more importantly one component impacts the other. No part of any complex system works in isolation. The same is true for organisational health.”

As Cambridge continues to cement its status as a global biotech hub, Alignment Cubed is positioning itself as a key player in supporting the sector's growth.

“We're passionate about Cambridge, its talent and its potential,” Pearce explains. “Our goal is to help local biotech businesses not only survive but thrive by becoming aligned and positioned for long-term success.”

Alignment Cubed’s approach seems particularly timely as businesses grapple with the challenges of a volatile, uncertain, complex and ambiguous world that’s throwing up new opportunities, new ways of working and new ways of leading.

As the biotech sector in Cambridge continues to evolve, the impact of innovative approaches like Alignment Cubed's will be closely watched. For now, it seems this local consultancy is carving out a unique niche in addressing one of the industry's most persistent, yet often overlooked, challenges.